True Balance is a leading fintech company based in India that offers a range of financial services primarily aimed at underserved segments of the population. Founded in 2014 by Charlie Lee, True Balance started as a balance checking app for prepaid mobile users, allowing them to track their call, data, and SMS balances. Since then, it has expanded its offerings to include various financial products and services, leveraging technology to promote financial inclusion and empowerment.
The company's core mission is to provide easy access to financial services for all, particularly those who have limited access to traditional banking services. True Balance offers a variety of services, including mobile recharge, bill payments, money transfers, and personal loans, all accessible through its user-friendly mobile app.
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One of True Balance's key innovations is its credit scoring system, which utilizes alternative data sources to assess the creditworthiness of individuals who may not have a traditional credit history. This allows the company to extend loans to users who would typically be deemed ineligible by traditional financial institutions, helping them meet their short-term financial needs.
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True Balance has also partnered with various financial institutions and lenders to offer loans and other financial products to its users. Through these partnerships, the company is able to provide its users with access to affordable credit options tailored to their specific needs and circumstances.
In addition to its financial services, True Balance is committed to promoting financial literacy and education among its users. The company provides educational resources and tools within its app to help users improve their financial literacy and make informed decisions about their finances.
True Balance
True Balance has experienced significant growth since its inception and has garnered widespread recognition for its innovative approach to financial services. With a focus on leveraging technology to address the needs of underserved populations, True Balance continues to play a crucial role in promoting financial inclusion and empowerment in India and beyond.
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